The company's history
not so...
Once upon a time...
Every day we receive an excessive amount of information. Sellers try to get our attention by bombarding us with tons of ads. Research has repeatedly shown that due to an excess of advertising stimuli, as a society we begin to suffer from the so-called "banner blindness".
The creators of WiseGlass noticed a negative trend emerging from public space already in 2016. Since the beginning of the company's existence, WiseGlass has set itself two main goals.
Firstly, limiting the intrusiveness and randomness of messagesdirected to recipients.
Secondly, the use of artificial intelligence to display advertisementsthat will be better suited to customer needs.
This is how the idea to create an intelligent advertising medium that creates and does not clutter the space was born. Mirrors displaying advertisements.
The 21st century has allowed us to combine mobile and DOOH trends. The WiseGlass media platform selects and displays video ads, graphics and amazing animations tailored to a specific audience group, taking into account their gender and age.
Moreover, the precision of communication increases thanks to the intelligent selection of the place and time of displaying advertisements.
This allowed us to retain all the best of DOOH, but enriched with high quality one-to-one communication.
We believe that the world of modern advertising does not have to mean cluttering public space, but creating this space - a new space for intelligent advertising.
In the photo, CEO Rafał Kalisz and COO Waldemar Bieniek
...on the WiseGlass timeline
APRIL 2022
The number of views exceeded 2.5 million per month
APRIL 2022
DECEMBER 2021
500 WiseGlass carriers installed
AUGUST 2020
Wiseglass joins the FIBRAIN Family
AUGUST 2020
JULY 2019
100 WiseGlass carriers installed
MARCH 2019
Implementation of the WiseGlass.online system
MARCH 2019
OCTOBER 2018
Installation of mirrors in the first gallery – Blue City Warsaw
APRIL 2018
Installation of mirrors at "Rzeszów-Jasionka" Airport
APRIL 2018
JUNE 2017
Composer Bartosz Chajdecki, known for music in series such as "Czas Honoru," "Kruk," and the movie "Bogowie," becomes an investor in WiseGlass
JUNE 2017
Establishment of WiseGlass Ltd.
JUNE 2017
MAY 2017
WiseGlass in the final of Start in Podkarpackie RARR – Demo Day
DECEMBER 2016
The first commercial implementation of mirrors
DECEMBER 2016
SEPTEMBER 2016
Creation of the prototype of the intelligent mirror